• Posts Tagged ‘marketing’

    Trends in the Retail Mobile Revolution

    by  • December 16, 2013 • Mobile Marketing • 0 Comments

    Mobile Marketing

    This year we’ve seen a substantial increase in the amount of mobile marketing companies are using, but it seems like the strategy is still in the process of optimization. While budgets have increased and mobile efforts have ramped up, consumers remain skeptical on the usefulness of mobile marketing messages. A recent study by Oxygen8...

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    Why Some Companies Aren’t Using Mobile Marketing

    by  • December 10, 2013 • Mobile Marketing • 0 Comments

    Mobile Marketing

    It would seem a bit obvious that retailers are wise to use mobile marketing more and more. The mobile marketing sector is exploding. Hundreds, even thousands of companies are launching mobile marketing campaigns in various mediums, including text, apps, and email. Companies like Target are seeing huge success with mobile and social media integrated...

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    Embracing Mobile & the Omni-Channel Retail Model

    by  • November 18, 2013 • Featured, Mobile Marketing • 0 Comments

    Omni Channel Retail Marketing

    This holiday season, we will likely be the subjects of vast amounts of marketing through a variety of different channels – an omni-channel, if you will. Now more than ever, companies and brands are reaching out to customers in unconventional and innovative ways. Wikipedia defines omni-channel retailing as such: “Omni-Channel Retailing is very similar...

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