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    Mobile Creates Inclusion & Opportunity for Visually Impaired

    by  • February 5, 2014 • Featured, Mobile Marketing • 0 Comments

    Mobile for Visually Impaired

    It’s early 2014, and mobile technology has been entwined with nearly every aspect of our lives. Armies of developers have created application markets where almost anything is possible, with millions of applications available on a variety of devices. Whether using a smartphone or tablet, your versatile technology can go with you in nearly every...

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    Mobile Amplifies Importance of Customer Communication & Comfort

    by  • January 21, 2014 • Featured, Mobile Marketing • 0 Comments

    Communication with customers

    It seemed not so long ago, communicating and interacting with customers was relatively simple. Customers would receive advertisements, talk to storefront workers, call customer service… many businesses understood their consumers well, and stuck to the methods that proved successful. In the 1970’s there were already over 125 published definitions of the word ‘communication’, and...

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    Embracing Mobile & the Omni-Channel Retail Model

    by  • November 18, 2013 • Featured, Mobile Marketing • 0 Comments

    Omni Channel Retail Marketing

    This holiday season, we will likely be the subjects of vast amounts of marketing through a variety of different channels – an omni-channel, if you will. Now more than ever, companies and brands are reaching out to customers in unconventional and innovative ways. Wikipedia defines omni-channel retailing as such: “Omni-Channel Retailing is very similar...

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